Comparing of Inc. (WUBA) and Phoenix New Media Limited (NYSE:FENG)

This is therefore a comparing of the institutional ownership, profitability, risk, dividends, analyst recommendations, earnings and valuation in Inc. (NYSE:WUBA) and Phoenix New Media Limited (NYSE:FENG). The two are both Internet Information Providers companies that compete with one another.

Valuation & Earnings

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Inc. N/A 0.00 N/A 2.00 31.65
Phoenix New Media Limited N/A 0.00 N/A -0.03 0.00

Table 1 showcases the top-line revenue, earnings per share and valuation of Inc. and Phoenix New Media Limited.


Table 2 provides us Inc. and Phoenix New Media Limited’s return on equity, net margins and return on assets.

Net Margins Return on Equity Return on Assets Inc. 0.00% 9.8% 6.7%
Phoenix New Media Limited 0.00% -0.5% -0.4%

Volatility & Risk

A beta of 1.64 shows that Inc. is 64.00% more volatile than Standard and Poor’s 500. Phoenix New Media Limited on the other hand, has 2.5 beta which makes it 150.00% more volatile compared to Standard and Poor’s 500.

Liquidity Inc. has a Current Ratio of 1.2 and a Quick Ratio of 1.2. Competitively, Phoenix New Media Limited’s Current Ratio is 2.2 and has 2.2 Quick Ratio. Phoenix New Media Limited’s better ability to pay short and long-term obligations than Inc.

Analyst Recommendations

The following table delivered below contains the ratings and recommendations for Inc. and Phoenix New Media Limited.

Sell Ratings Hold Ratings Buy Ratings Rating Score Inc. 0 0 3 3.00
Phoenix New Media Limited 0 0 0 0.00 Inc.’s consensus price target is $82.33, while its potential upside is 32.38%.

Insider & Institutional Ownership

Roughly 74% of Inc. shares are owned by institutional investors while 32.6% of Phoenix New Media Limited are owned by institutional investors. 4.78% are Inc.’s share owned by insiders. Comparatively, 24.73% are Phoenix New Media Limited’s share owned by insiders.


In this table we show the Weekly, Monthly, Quarterly, Half Yearly, Yearly and YTD Performance of both pretenders.

Performance (W) Performance (M) Performance (Q) Performance (HY) Performance (Y) Performance (YTD) Inc. -14.46% -0.17% 7.82% -17.3% -14.98% 16.75%
Phoenix New Media Limited 1.26% 21.16% 31.42% -2.04% -3.99% 50.31%

For the past year Inc. was less bullish than Phoenix New Media Limited.

Summary Inc. beats Phoenix New Media Limited on 5 of the 7 factors. Inc. operates online classifieds and listing platforms that enable local merchants and consumers to connect, share information, and conduct business in China. It primarily operates online multi-content category-classified advertising platforms under the 58 and Ganji names; and Anjuke, an online real estate listing platform. The companyÂ’s platform contains local information of approximately 500 cities or towns in various content categories, including jobs, real estate, used goods, automotive, and yellow pages. It offers membership services, such as merchant certification and listing benefits, as well as display of online storefronts; and online marketing services comprising listing services, such as real-time bidding and priority listing, as well as marketing services through collaboration with third party Internet companies. Inc. was founded in 2005 and is headquartered in Beijing, the PeopleÂ’s Republic of China.

Phoenix New Media Limited provides content on an integrated platform across Internet, mobile, and TV channels in the PeopleÂ’s Republic of China. It offers content and services through three channels, including channel, television channel, and mobile channel, as well as transmits content to TV viewers, primarily through Phoenix TV. The company, through its Website,, provides approximately 40 Interest-based verticals, such as news, finance, automobiles, entertainment, fashion, military affairs, live broadcasting, we-media, sports, history, video, and PC digital reading; offers interactive services, including comments posting and user surveys; and operates third-party developed Web-based games on its game platform, Its video channel services comprise vertical that offers free online video on demand, live Phoenix TV broadcasts, subscription online video services, and pay-per-view online video services, as well as sublicenses video content to third parties. The companyÂ’s mobile channel consists of mobile Website; and mobile value added services, including mobile video services, mobile newspaper service, digital books service, and mobile games services, as well as wireless value-added services comprising SMS-based, music, IVR-based, MMS-based, and animation services. Its mobile channel also includes mobile applications for various mobile devices, such as ifeng News that offers news in the form of text, image, and video; ifeng Video, which provides video news and other video content. The company was incorporated in 2007 and is based in Beijing, the PeopleÂ’s Republic of China. Phoenix New Media Limited is a subsidiary of Phoenix Satellite Television (B.V.I) Holding Limited.